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Corporate Governance


EXECUTIVE BIOS

Jones Soda CoStephen C. Jones, Interim CEO Mr. Jones has served as our Interim Chief Executive Officer since January 1, 2008. In addition, Mr. Jones was president and partner at Denneen Jones and Company, a Boston-based strategy consulting company, from September 2006 to June 2007. During that time he provided consulting to Johnson and Johnson, Harvard Medical School and ExxonMobil. Since June 2007, Mr. Jones has also served as vice president of Calabria Mia Fine Foods, an Italian food producer and distributor, and since 2003 he has been the chief executive officer of Brand Ignition Group, a private company that works with private equity funds to identify and acquire emerging high growth consumer products companies, of which he was also a founder. From 1986 to 2003, Mr. Jones worked in various positions with The Coca-Cola Company, including director of operations in Great Britain, president of Coca-Cola Japan, CEO of The Minute Maid Company and most recently serving as its chief marketing officer. Mr. Jones earned a Bachelor of Arts degree from the University of Toronto.

BOARD OF DIRECTORS

Scott Bedbury was appointed as one of our directors on August 5, 2003. Mr. Bedbury is currently C.E.O. of Brandstream, an independent brand consultancy, and a speaker for the Leigh Bureau. Scott Bedbury was a senior vice president of marketing at Starbucks from 1995 to 1998. Prior to that, he spent seven years as head of advertising for Nike, where he launched the “Just Do It” campaign. As C.E.O. of Brandstream, Mr. Bedbury has provided brand consulting to such companies as Coca Cola, Mattel Inc, Microsoft, Merck, Disney and Procter and Gamble. In addition, Mr. Bedbury is the author of A New Brand World: Eight Principles for Achieving Brand Leadership in the 21st Century.

Rick S. Eiswirth, Jr. Mr. Eiswirth has served as the chief financial officer of Alimera Sciences, Inc., an ophthalmic pharmaceutical company, since October 2005. Prior to that, Mr. Eiswirth was the chief financial officer and senior executive vice president of Netzee, Inc., a provider of internet banking solutions to community banks, from August 1999 to April 2002. He is also the founder of Black River Holdings, Inc., a consulting practice. He received an accounting degree from Wake Forest University in 1991. Mr. Eiswirth also served on the board of directors and was chairman of the audit committee for Color Imaging, Inc., a toner manufacturing company, from 2003 until August 2007.

Michael M. Fleming has served as one of our directors since April 1997. Mr. Fleming is currently a partner with the law firm of Lane Powell Spears Lubersky in Seattle, Washington, and specializes in real estate, dispute resolution, securities and environmental matters. He is also the President and owner of Kidcentre, Inc., a company in the business of providing child care services in Seattle, Washington. Since April 1985, he has also been the President and owner of Fleming Investment Co., an investment company. Mr. Fleming is currently a board member of several entities, including Caring Products International, Inc., the Washington Chapter of the Cystic Fibrosis Foundation and the Seattle Children's Museum.

Jack Gallagher was appointed as one our directors on December 11, 2003. Mr. Gallagher is currentlyCEO of Second Act Partners, Inc., an early stage technology startup. He has a successful track record in the consumer products industry as highlighted by his recent role as President of Optiva Corporation/Philips Oral Healthcare, the makers of Sonicare, from 1999-2003. Prior to that, Mr.Gallagher was President of Drake Bakeries, which he turned around and sold to Interstate Bakeries (Hostess). Mr. Gallagher spent over 20 years with Johnson & Johnson in various sales, marketing and general management positions. Mr. Gallagher has a B.S. and MBA from Seton Hall University. He is an active member of the Alliance of Angels and Puget Sound Venture Group, the largest angel investor network in Seattle. Mr. Gallagher is a member of the Board of Directors of Associated Grocers, one of the state's largest private companies, where he serves as Audit Committee Chair and member of the Executive Committee.

Al Rossow has served as one of our directors since March 2004. Mr. Rossow is currently the owner of Rossow Associates, a marketing and finance consulting firm. From October 2003 to February 2004, Mr. Rossow was a principal with Demeter Group, an investment bank. From January 2002 to September 2003, Mr. Rossow was a partner with Tatum Partners, a national professional services firm. From October 1999 to September 2001, Mr. Rossow served as the Chief Financial Officer for Kendal Jackson Wine Estates. From October 1989 to September 1999, Mr. Rossow was the Chief Financial Officer, Executive Vice President/Chief Operating Officer and a director of Boston Beer Co. Mr. Rossow holds a B.A. from Harvard University and an M.B.A. from Harvard Business School.

Peter van Stolk has served as Founder and director since 1987. He was CEO and President from 1987 through 2007. Mr. van Stolk began his career in the beverage industry in 1987 when he founded Urban Hand Ltd. (predecessor company to Urban Juice & Soda Company Ltd.). The company operated until 1995 as a distributor of alternative beverages in Western Canada. In 1995, Mr. van Stolk initiated the creation and launch of the Company's own brands, WAZU Natural Spring Water and Jones Soda Co. The company launched Jones Soda in early 1996 and has since focused the majority of its efforts on building distribution and sales of Jones Soda Co. Mr. Van Stolk has been recognized for his unique branding approach by such publications as Advertising Age, Inc. Magazine, The New York Times, CNN, and People Magazine. He attended Grant MacEwan College in Edmonton, Alberta.




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